Professor Tomas Ward

Report Launch: ‘Investigating a Standardised Approach to Setting Audio Description Dip Values’

Submitted on Thursday, 29/06/2023

Coimisiún na Meán this week launched a new research report relating to services used by the vision impaired to access television content.

Audio Description (AD) production involves dipping the volume of the original programme material to facilitate speech intelligibility during the descriptive passages, while also maintaining the integrity of the original programme’s narrative. The multi-stage research project report suggests actions that may be taken by industry practitioners to create more standardised AD production practices and an improved listening experience for vision impaired service users.

The research was conducted by Kieran Lynch from Dundalk Institute of Technology & Dun Laoghaire Institute of Art, Design and Technology and Oran O’Neill from RTÉ, in collaboration with Professor Tomás Ward, Director, Insight SFI Research Centre for Data Analytics, DCU.

Further information and the full report visit Coimisiún na Meán.